Now as never before, the future of design and of our planet go hand in hand. Design has a fundamental role of responsibility for people and the planet.
Together we are united in our belief that design can do great things for people, society and the planet, and that innovation and sustainability are fundamental to good design and a better future. We want to inspire young designers to cross borders with new and surprising collaborations in art, fashion, architecture, industrial design, etc. Korea and Sweden both have an emerging visionary design scene. KSYDA was created to shine a light on this and to recognize, inspire and enable young Korean designers.
Sweden Korea Young Design Week was first held in 2017, at the Dongdaemun Design Plaza (DDP), and started the legacy of KSYDA. KSYDA is a unique collaboration between the Embassy of Sweden in Korea, and the Korea Institute of Design Promotion (KIDP), and IKEA Korea to show how design worldwide can produce great ideas to empower and inspire people to make a difference.
Emerging designers selected by the Ung Svensk Form teamed up with IKEA Korea and Korean design students for this exhibition. The exhibition showcased collaborative creations as well as iconic IKEA products based on Democratic Design. The initiation of KSYDA was also announced during the event. Sweden Korea Young Design Week was an important event, where the new collaboration between Sweden and Korea provided a vision into the design of today and tomorrow.
“Live Green, Go Green, Act Green” “Sustainable development and climate change are two sides of the same coin.” – Ban Ki Moon, former Secretary General of the United Nations
Korea + Sweden Young Design Award (KSYDA) is centered around the core values of innovation, sustainability and a better future. And this year’s special theme is 'Live Green! Go Green! Act Green!'
As humans continue to experience prosperity through the advancement of technology and civilization, the earth is suffering from irreversible damages such as global warming and destruction of natural ecosystem. Protecting this planet for the next generations to come is no longer a choice, but an imminent task that we must accomplish together. By unleashing creative, conscious designs for people and the planet, KSDYA aims to raise awareness on the importance of sustainability and inspire the many people to take part in creating a greater movement. Let’s ‘Live Green! Go Green! Act Green!’
Jakob Hallgren serves as the ambassador of Sweden to the Republic of Korea. He is making a great effort to promote design and cultural exchanges between Korea and Sweden. Before his Korea assignment, He served as Deputy Director of the Stockholm International Peace Research Institute (SIPRI) from 2012 to 2018. He also previously worked at the Swedish Ministry for Foreign Affairs as Head of its Humanitarian Division and as Head of its Division for Conflict Issues. He has worked closely with the United Nations and various agencies in activities to create a better future in the areas of mediation, peace building, disarmament, humanitarian action, and disaster risk reduction.
Mats Widbom has many years of national and international experience in the museum sector and public diplomacy. He holds a degree in architecture and is well-versed in the area of design, having held positions including head of design, architecture and urban environment during Stockholm’s year as Cultural Capital of Europe in 1998, artistic director at the Swedish Traveling Exhibition and cultural counsellor in Washington DC where a series of design exhibitions were held at the then newly opened House of Sweden. Most recently, He was in Paris as director of the Swedish Institute, as well as cultural counsellor at the Swedish Institute.
Nicolas Johnsson is a marketing and communication professional with 15 years of experience in building the IKEA Brand in various markets. Currently he is the Country Commercial Manager in IKEA Korea but has also been Country Marketing Manager in Russia and Marketing Project Leader in IKEA Germany and in the global IKEA marketing department in Sweden. Before he joined IKEA, he worked in the advertising industry in New York. He has done master studies at Lund and Stockholm universities in Sweden as well as media studies at Pace University in New York.
KyuHyung Cho has participated in various design activities in both Sweden and Korea where he has been recognized for his designs. Cho has won Ung Svensk Form (Young Swedish Design), a renowned design award in Sweden, and was selected as 2014 Next Generation Design Leader by the Korea Institute of Design Promotion.
Petra Lilja is an industrial designer who dedicates her career to critically
examining the role of the designer in a world where a lot of the problems we're
facing, like climate change, poverty and inequity, can be traced back to design
She divides her time between her design studio and her academic work as design lecturer, researcher and board member of the managing team for the Design + Change Program at Linnaeus University, Southern Sweden
Erin Cho is a recognized scholar and practitioner in the areas of design strategy, branding, innovation, e-commerce, and entrepreneurship. Fusing her specialties both in management and design, she has built not only an impressive list of research outputs published in internationally respected journals but also extensive corporate consulting and venture incubating experiences.
Eunjoo Maing currently serves as Executive Managing Director at the Korea Institute of Design Promotion (KIDP), a national design organization established by the Korean government, MOTIE (Ministry of Trade, Industry & Energy) in 1970. She’s also been also contributing to the World Design Organization (WDO), an international body for design, as a regional adviser since October 2017 when she completed two terms of her commitment as an Executive Board member of the WDO. For the KIDP, Eunjoo has been playing a key role in building and developing international cooperation and opportunities. Maing also initiated the ‘Next Generation Design Leaders program’, a government-funded project to recognize and support talented young Korean designers.
Eun-Kyung Jeon’s career began as a reporter specializing in the area of design. While interviewing many internationally-known designers and design specialists, and covering stories on various design events, she became skilled in finding the important design trends across the nation. Her articles reflect such findings. With this, she further developed her interest in spotting out the hidden values within design around the world. Design marketing and trend reporting are her main areas of expertise.
Tor Lindstrand is an architect and head of the Master’s Program in Spatial Design at Konstfack, University College of Arts and Craft, in Stockholm. His practice oscillates between architecture, art and performance in numerous cultural contexts with projects presented in institutions like the Tate, Liverpool, Venice Architecture Biennale 2008, 2010 and 2014, Steirischer Herbst, Shenzhen and Hong Kong Bi-city Biennale of Urbanism/Architecture, and more. He is on the board of Eva Bonniers donationsnämnd (a foundation that promotes public discourse on the role of art and architecture and undertakes art projects), an expert for the Swedish Art Grants Committee, on the jury for Ung Svensk Form (Young Swedish Design) and architecture critic at FORM magazine.
Iina Vuorivirta is a Finnish designer who has been part of the In-house Design team at IKEA of Sweden since 2015. She has a background in Arts and Crafts from Universities both in Finland and in Sweden and have been running her own design studio aside of her studies. One year back she moved to Shanghai to join IKEA’s Product Development Centre focusing on creating the better everyday life at homes in South East Asia. She holds a BA in Product Design from Lahti Institute of Design in Finland, a BA in Product Design from Beckmans College of Design in Stockholm, Sweden, as well as a MA in Industrial Design from Konstfack in Stockholm, Sweden.
Swoo K. Suh is a Professor of Environmental Design in College of Art & Design at Sookmyung Women’s University since 2000 and her study is focused in interior architecture, emotional design & human interaction. Currently she is the executive director of SMU Design Institute as well as Executive Board Member of KIDP. She was the former Vice President of External Affairs and a Chief Executive Director of International Affairs & Cooperation at Sookmyung. She has been well recognized globally in the field of interior design as she was the first Asian to be appointed as the Secretary General at IFI/Int’l Federation of Interior Architects & Designers from 2004-2008 and also served as a Secretary General at Asia Interior Design Institutes Alliance when it first founded in 2000.
With regard to the fact that KOREA + SWEDEN YOUNG DESIGN AWARD ORGANIZATION (The Embassy of Sweden in Seoul, KIDP, and IKEA Korea/ hereinafter referred to as "ORGANIZATION") is hosting the「2019 SWEDEN KOREA YOUNG DESIGN AWARD」(hereinafter referred to as the “Award”), ORGANIZATION will protect the personal information of all Subjects in accordance with the Personal Information Protection Act, and has established and disclosed the following personal information processing policy in order to protect the personal information of all Subjects whose information has been collected (hereinafter referred to as “Subject”) and handle any related complaints promptly and smoothly.
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This policy was implemented on 02 12, 2019.
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This personal information processing policy is implemented on 02 12, 2019.